Tired of the Grind? Here's How We Took Control to Live With Purpose

Chelsea Alderson
Jan 24
3 min read

I don’t know about you, but we were tired. Tired of spending all of our time away from each other and our kids. Tired of living paycheck to paycheck. Tired of building someone else’s dream on their terms, not ours. We knew there had to be a better way—one that offered flexibility and limitless income potential that our traditional jobs never could.

Our turning point? Jason worked 49 days straight right after our son was born. That was the moment we knew something had to change. We didn’t bring our children into this world after months and years of fertility treatments just to let someone else raise them. Family drove us to rethink everything. We wanted to be present, to actually live our lives together rather than just passing each other by.

Interestingly, we didn’t initially pursue the business. Instead, we pursued the people who had the lifestyle we wanted. We sought out mentors who weren’t just financially successful, but who were also thriving in their marriages, present for their kids, and living life on their own terms. These relationships shifted our mindset and opened our eyes to what was truly possible.

Living Life on Purpose

For us, living life on purpose means saying YES to the things that matter most—whether it’s having at least one of us be a full-time parent, choosing to homeschool, or never having to beg a boss for time off. It’s about aligning our daily choices with our long-term vision and not feeling stuck in the cycle of trading time for money.

We learned from those ahead of us that success isn’t about following the crowd. It's about making intentional, sometimes unconventional, choices that align with our goals. For example, when we faced $130,000 in consumer debt, conventional wisdom told us to make the minimum payments and carry that burden for decades. But we took a different route—a strategic, disciplined approach that allowed us to crush that debt in just 18 months.

Designing Our Life

Designing our life means prioritizing the experiences we want to have with our kids and building a future that makes sense to us, not to everyone else. We reverse-engineered our dream life, identifying what truly mattered and then crafting a plan to make it happen. It hasn’t always been easy, and it’s required sacrifices, but it’s worth it.

We know so many people are feeling the pressure of the rising cost of living, struggling to stay afloat, and constantly putting their dreams on hold because they’re stuck in survival mode. Others appear to have a great life on the outside, but deep down, they know they were made for more. More impact. More freedom. More purpose.

If you’re reading this and you feel that tug in your heart—know this: there is another way. Creating the life you truly want isn’t instant, and it requires making bold decisions most people won’t, but it’s possible. And you don’t have to figure it out alone.

We’ve been where you are. We’ve felt what you’re feeling. And we’ve built something that works.

If you're ready to explore what that could look like for you, let's chat. Book a discovery call with us here: Exploring Opportunities. You can expect an open, honest conversation about your goals and whether this is the right fit for you. No pressure. No "pay to play."

Success is waiting... but it starts with taking that first step.

Let’s create something amazing together.